[cs_content][cs_section bg_image=”http://www.certodesign.co.uk/wp-content/uploads/2020/06/milking-parlour-bg.jpg” bg_color=”hsl(0, 0%, 13%)” parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ _label=”Brief” style=”margin: 0px;padding: 90px 0 45px;”][cs_row inner_container=”true” marginless_columns=”false” class=”portfolio-brief” style=”margin: 45px auto;padding: 0px;”][cs_column fade=”true” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”6000″ type=”1/2″ class=”cs-ta-left white delay” style=”padding: 0px;”][cs_element_gap _id=”4″ ][cs_element_gap _id=”5″ ][x_custom_headline level=”h2″ looks_like=”h2″ accent=”false” class=”man” style=”color: #c9aa66;”]The Milking Parlour[/x_custom_headline][x_custom_headline level=”h4″ looks_like=”h4″ accent=”false” class=”man subtitle” style=”color: #c9aa66;”]Logo Design & Leaflet Design[/x_custom_headline][cs_text class=”man white”]Cockshotts Farm in Sabden is a family run farm of several generations, providing fresh milk from their large herd of friesian cows, on Pendle Hill, Lancashire. The Gill family required a striking logo that incorporated a friesian cow, to adorn their classic glass bottles and entice locals to buy fresh unpasteurised milk direct from the farm.[/cs_text][cs_element_line _id=”9″ ][cs_icon_list class=”portfolio-skills”][cs_icon_list_item title=”Logo Design” type=”l-chevron-right” icon_color=”hsl(41, 48%, 59%)” link_enabled=”true” link_url=”/certo-design-services/branding/logo-design/” link_title=”Logo Design in Clitheroe by Certo Design, Lancashire” link_new_tab=”false” _label=”Logo Design”]Logo Design[/cs_icon_list_item][cs_icon_list_item title=”Working Remotely” type=”l-chevron-right” icon_color=”hsl(41, 48%, 59%)” link_enabled=”true” link_url=”/working-remotely-logo-design/” link_title=”Logo Design when Working Remotely” link_new_tab=”false” _label=”Logo Design (1)”]Working Remotely[/cs_icon_list_item][/cs_icon_list][x_gap size=”15px”][/cs_column][cs_column bg_color=”hsla(30, 100%, 99%, 0)” fade=”true” fade_animation=”in-from-bottom” fade_animation_offset=”450px” fade_duration=”1000″ type=”1/2″ class=”cs-ta-left” style=”padding: 0;”] [/cs_column][/cs_row][/cs_section][cs_element_section _id=”15″ ][cs_element_layout_row _id=”16″ ][cs_element_layout_column _id=”17″ ][x_custom_headline level=”h2″ looks_like=”h2″ accent=”false” class=”man”]Logo Design[/x_custom_headline][x_gap size=”10px”][cs_text class=”man”]We quickly decided to use a black and white theme, printing only in black, to utilise the fresh, creamy milk colour.
Photos of the local herd were supplied and these were used to create the logo. Creating a simple silhouette of the instantly recognisable Friesian Cow, famed for its milk.[/cs_text][/cs_element_layout_column][cs_element_layout_column _id=”21″ ][cs_element_image _id=”22″ ][/cs_element_layout_column][/cs_element_layout_row][/cs_element_section][cs_element_section _id=”23″ ][cs_element_layout_row _id=”24″ ][cs_element_layout_column _id=”25″ ][x_custom_headline level=”h2″ looks_like=”h2″ accent=”false” class=”man” style=”color: #c9aa66;”]Branding[/x_custom_headline][cs_element_gap _id=”27″ ][cs_text class=”man”]As branding and logo design experts, we also applied our professional skills to the overall brand. To start with, we experimented with various designs and compositions for the logo. A mix of handwritten and serif typefaces were chosen to update the classic logo and give an edgier, modern feel. Font selection proved to be a great starting point. From here we moved onto colour the palette, adding a friendly and warming red to the monochrome. A fresh green would have been an easy choice but the deep red really helps to emphasise the farmhouse feel and friendly service provided by the Gill family.[/cs_text][/cs_element_layout_column][cs_element_layout_column _id=”29″ ][cs_element_image _id=”30″ ][/cs_element_layout_column][/cs_element_layout_row][/cs_element_section][cs_element_section _id=”31″ ][cs_element_layout_row _id=”32″ ][cs_element_layout_column _id=”33″ ][cs_element_image _id=”34″ ][/cs_element_layout_column][cs_element_layout_column _id=”35″ ][cs_element_image _id=”36″ ][/cs_element_layout_column][/cs_element_layout_row][/cs_element_section][cs_element_section _id=”37″ ][cs_element_layout_row _id=”38″ ][cs_element_layout_column _id=”39″ ][cs_element_global_block _id=”40″ ][/cs_element_layout_column][/cs_element_layout_row][/cs_element_section][/cs_content]